Digital transformation

To develop improved predictive models of complex real-world problems, one needs to pursue a balanced perspective. Ultimately, the physics we know needs to rely on data to unmask the physics that we do not yet know.
The market may be different from what we have previously experienced, but the path to a successful digital transformation is durable and the core principles of success have not changed.
Start-and-stop data management initiatives and a mishmash of partial solutions are no longer viable for managing the digital oil field. Data management should be transformed from a cost center to a cash-flow-generating function.
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