technology adoption

For startups in the upstream sector, knowing how to navigate through a technology's Minimum Viable Product stage is critical, but not always straight forward.

When technology startups and oil and gas companies finally agree to run a pilot test, there are a few things both sides of the table should know before they move forward.

You would never hear the manager of an oil company say they are a late adopter of technology but, in reality many are. By better understanding both sides of table, technology developers and oil and gas operators may find they can accelerate adoption cycles beyond the status quo.

The author reflects on technology myths within oil and gas as well as the PFC-related programming at the upcoming Annual Technical Conference and Exhibition.